Managing Automotive Businesses: Strategic Planning, Personnel and Finances - Hardcover

Garner, Ronald A; Garner, C. William

9781401898960: Managing Automotive Businesses: Strategic Planning, Personnel and Finances

Hardcover

ISBN 10: 1401898963 ISBN 13: 9781401898960

Publisher: Cengage Learning, 2005

The success of any organization most often depends on the execution and management of such strategic issues as business development, personnel and fiscal operations. This new book introduces readers to the duties and practices assigned to service managers in the successful operation of an automotive service facility. Coverage begins with a general discussion of the management structure and the service manager's role in facility operations. Consideration is then given to navigation of the personnel process from the recruitment of workers to supervision of their performance. The financial business practices of a service manager familiarizes readers with the importance of fiscal responsibility in the operation of a lucrative automotive service business.

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About the Author:

Ron Garner, Ph.D. is an Associate Professor of Automotive Technology in the Division of Transportation Technology at the Pennsylvania College of Technology an affiliate of The Pennsylvania State University.

Dr. C. William Garner, Ph.D is an Associate Professor of Education Administration at Rutgers University.

Review:

PART I. Introduction to Strategic Planning. Chapter 1. The Service Manager and the Business Structure Chapter 2. Ownership, Types of Facilities, and the Service Managers Job Chapter 3. Strategic Business Planning PART II. Personnel Chapter 4. Preparing Formatted Systems Chapter 5. Human Resources Management Chapter 6. Recruitment and Selection of New Employees Chapter 7. Induction and Personnel Development Chapter 8. Evaluation of Employee Performances PART III. Finance Chapter 9. Basic Business Practice Chapter 10. Accounting Process and Financial Statements Chapter 11. Paying Employees and the Labor Sales Worksheet Chapter 12. Sale of Parts Chapter 13. Financial Management of a Parts Profit Center PART IV: Financial Analysis Chapter 14. Diagnosing Financial Operations Chapter 15. Performing in the Lower Orange and Red Zones

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